Symmetry Digital to provide end-to-end digital marketing and transformation services, incorporating bold and futuristic creativity, innovation and technology.

Karachi, May 23, 2023: Jubilee Life Insurance, the leading private sector insurer in the country has appointed Symmetry Digital, a Symmetry Group Company, as their partner in transforming their digital presence and customer experience. This relationship covers the full range of interactive marketing and transformation services including digital marketing strategy, content, social, search, influencer, performance, media, and web design and development while delivering innovative ideas with data and future tech at the centre.

“In line with the marketing requirements of the modern age, we at Jubilee Life are making efforts to create the relevant impact through digital mediums,” shared Mr. Javed Ahmed, MD and CEO Jubilee Life Insurance. “Symmetry Group is a great fit for us in this regard. We are excited to join forces and take our customer experience to the next level, meeting their ever-changing needs with cutting-edge tech and digital solutions,” he added.

“We are honoured that Symmetry Digital is partnering with Jubilee Life Insurance in their digital journey,” said Mr. Sarocsh Ahmed, CEO of Symmetry Group. “This is an extension of our vision to deliver digital experiences that make the world better and together we will provide exceptional digital solutions for Jubilee Life Insurance customers.”

Jubilee Life Insurance is actively shifting focus to raise awareness amongst the younger generation to invest in insurance products from an early age. This objective formed the basis of bringing Symmetry Digital on board to direct marketing efforts toward the appropriate target audience through channels that are effective.

Symmetry Group, along with its extensive range of brands and unrivalled suite of digital products and services, will collaborate closely with Symmetry Digital in this partnership to deliver a seamless digital experience for customers.

Karachi November 3, 2022, Insurance is a mechanism that can facilitate social mobility by allowing individuals and families to overcome shocks that can affect their wealth and future income-generating capacities.

The possibility of accessing insurance products and services may be the difference between individuals or families achieving the goal of social mobility or remaining in a situation of economic vulnerability.

According to damage estimations by Karandaaz chief risk officer Ammar Habib Khan and The Asia Group vice president Uzair Younus, Pakistan experienced $13 billion in economic loss and infrastructure damage due to the floods. Without financial inclusion tools such as insurance, Pakistani citizens bore the consequences of the floods.

To help every Pakistani benefit from the social mobility benefits of insurance, Pak-Qatar General Takaful Limited and Salaam Takaful Limited recently partnered with insurance technology (InsurTech) market leader Hefazat Technologies to introduce new products to give customers more flexibility in acquiring Takaful to protect their purchases.

Hefazat Technologies offers purchase protection, an extended warranty at the point of eCommerce checkout, and an income continuation plan. The business is launching in Pakistan in mid-November amid a rise in mobile snatchings, according to several hundred reported incidents on the VoC group on Facebook.

“It is great to have partners that share a common goal and vision,” said Ali Rehman, a founding team member at Hefazat Technologies. “Our desire to digitize Takaful and enable it in the consumers’ lives in a convenience-driven way is shared by the leadership at Pak Qatar. We look forward to building more innovative solutions with the team’s continued support at Pak Qatar to add value to the lives of consumers across Pakistan.”

Hefazat Technologies was founded by Kash Rehman, an American business magnate that has long supported the Pakistan start-up ecosystem. His notable investments include Lettus Kitchens, RoomShare, and Foodem.

Hefazat Technologies has recently onboarded several founding team members, including Danish Ahmed as the chief technology officer and Saeed Ansari as the head of strategic partnerships and alliances.

Ahmed has over 17 years of experience with big names such as K-Electric, Telenor Microfinance Bank Limited, TPL Rupiya, and Meezan Bank. Ansari has a decade of experience across Alibaba-owned Daraz, Kaymu, ECOM, and Sheep.